Tuesday, February 17, 2009

Michael Widenius, founder of MySQL, invests in WOT, Web of Trust

Michael Widenius, founder of MySQL, invests in WOT, Web of Trust

Michael "Monty" Widenius, founder of MySQL and a guru for the global open source movement, has invested in WOT, Web of Trust. WOT, a free community-driven security add-on that helps Internet users protect themselves against online threats, closed its second round of funding as the community exceeded 3 million downloads.

Helsinki, Finland (PRWEB) February 16, 2009 -- Michael "Monty" Widenius, founder of MySQL and a guru for the global open source movement, has invested in WOT, Web of Trust. WOT, a free community-driven security add-on that helps Internet users protect themselves against online threats, closed its second round of funding as the community exceeded 3 million downloads.

"When I first learned about WOT, I was intrigued because it answers the common question Internet users have - Can I trust this website? - by uniquely combining a community-driven approach, Internet resources and browser technology. The growth and success of MySQL was in many aspects due to our active user community. WOT's big and active community shows a similar strength, and I like the fact that through WOT we are helping making the Internet a better and safer place," said Widenius, who will take a seat on the company's Board of Directors.

"We are excited about Monty joining our team and bringing his wealth of knowledge and contact network. Monty had a key role at MySQL when it grew to become an open source icon and the developer of the world's most popular open source database. For Web of Trust, this new injection of expertise and capital will help us to expedite our growth and take the company to the next level," said WOT's CEO Esa Suurio.

The investors in the second round of funding include Open Ocean (http://www.openoceancapital.com), the investment company through which Widenius seeks to invest in disruptive technology start-ups and help them achieve success; and the Finnish Industry Investment Ltd, an existing shareholder.

Protection when browsing and shopping the Internet

Web of Trust offers Internet users preventive protection against Internet scams, identity theft, spyware, spam and unreliable online shops. The WOT security add-on provides safety ratings to search results when using Google, Yahoo!, Wikipedia, Digg and other popular sites, helping users protect their computers and personal information. Website rating information is continuously updated by the user community and from numerous trusted sources, such as listings of malware and phishing sites. The free Internet security add-on works with Internet Explorer and Firefox browsers and can be downloaded at http://www.mywot.com.

Supporting Facts of WOT

•    WOT has been downloaded by 3 million users

•    Information on 21 million websites

•    1 in every 20 websites is harmful

•    WOT users can contribute by rating and commenting on websites

•    WOT also receives information from a large number of trusted sources, such as PhishTank, hpHosts, DNS-BH Malware Domain list and Artists Against 419.

Resources

•    WOT videos (http://www.youtube.com/mywot)

•    Screen prints, logos, and photos (http://www.flickr.com/photos/mywot/sets)

Contact Name: Esa Suurio, CEO, phone: +358 40 716 9301

Address: Against Intuition, Inc. Italahdenkatu 27 A, 00210 Helsinki, Finland

Michael "Monty" Widenius, phone: +358 40 060 3271

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Contact Information Esa Suurio

Against Intuition Inc.

http://www.mywot.com

+358 40 716 9301

Michael Widenius

Open Ocean

http://www.openoceancapital.com

+358 40 060 3271



Monday, February 16, 2009

Castor Launches Transcoding Service MediaCloud™ for Broadcasters

Castor Launches Transcoding Service MediaCloud™ for Broadcasters

Castor Broadcasting today announced the launch of MediaCloud™, a transcoding resource that can be used to convert real-time audio and video for use on PCs, TVs and/or 3G Mobile phones. Based on the Re/Kast Live™ platform, this service enables broadcasters to transmit their live programming simultaneously over multiple channels in a cost-effective way.

Hilversum, The Netherlands (PRWEB) February 16, 2009 -- Castor Broadcasting today announced the launch of MediaCloud™, a transcoding resource that can be used to convert real-time audio and video for use on PCs, TVs and/or 3G Mobile phones. This service enables broadcasters to transmit their live programming simultaneously over multiple channels in a cost-effective way.

Designed for use by Broadcasters connected to the MediaGateway in Hilversum (The Netherlands), the MediaCloud™ is accessed via a secure web based interface through which users are able to remotely set-up and manage the encoding and streaming of live video and audio feeds so that they can be viewed by consumers irrespective of the final network or device used.

"This is the first implementation of a transcoding cloud for live video and audio streams anywhere in the world and we are thrilled to be piloting this new service" said, Matondo Mpiakongo, CEO of the Internet Broadcaster CRTVC.

Castor's MediaCloud™ is based upon Re/Kast Live™, an application that takes care of all the decoding, encoding, content distribution and management tasks required to stream live TV and Radio to consumers.

"We extensively evaluated transcoding applications and found Re/Kast Live™ to be the most flexible and affordable transcoding solution available on the market today" said Edwin Cras, CEO at Castor Broadcasting. "In a world where consumers have an always-connected-mentality through various devices, broadcasters can capitalize on that through an affordable monthly service and without having to make any investment in a costly infrastructure".

About Castor

Castor (www.castor.nl) is a leading Dutch provider of Voice, Video, Data and Multimedia solutions to the broadcasting, telecommunications and media industries. Once the satellite broadcasting division of the Dutch incumbent KPN, Castor was created in 1994 following a management buy-out. Now privately financed, the company is based in Hilversum (The Netherlands) and is owner-operator of two teleports and a leased fibre network from which it provides broadcasting and other IP based services to a national and international client base.

For more information visit www.castor.nl.

About Re/Kast

Headquartered in the Netherlands, Re/Kast (www.rekast.eu) develops and markets Re/Kast Live™, a real-time stream transcoding platform that enables broadcasters, satellite operators, teleports and streaming service providers, to leverage off their existing MPEG-2 infrastructure and rebroadcast live TV and Radio over the Internet. Supporting all popular web and mobile formats, Re/Kast Live™ runs on any Intel® based server and is remotely managed via a secure web-based interface.

For more information visit www.rekast.eu.

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Contact Information Ian Kain

Re/Kast BV

http://www.rekast.eu

+31703633452



Thursday, February 12, 2009

Viewdle Inc. Names Chief Executive Officer

Viewdle Inc. Names Chief Executive Officer

Laurent Gil to Lead Expansion Efforts to Support Global Client Base for Award-Winning Video Search Platform

Santa Monica, CA (PRWEB) February 12, 2009 -- Viewdle, Inc. (http://www.viewdle.com), the multi-modal video search platform, today announced that Laurent Gil has accepted the position of Chief Executive Officer. Gil previously served as the company's President, where he focused on building Viewdle's business model and supporting infrastructure. During his tenure, Viewdle won multiple awards (http://www.techcrunch.com/2008/12/10/le-web-has-a-room-with-a-viewdle-startup-winners-picked/) for its revolutionary video search technology. Gil was unanimously appointed by Viewdle's investors and Board of Directors, including exiting CEO Yuri Frayman, who continues on as an active advisor and Chairman of the Board.

"Working with a start-up technology company requires extraordinary commitment and, to some extent, a leap of faith," said Yuri Frayman, Viewdle Chairman of the Board. "Laurent jumped right in as a hard-working, diligent leader that recognized Viewdle's potential and helped lead the company to its many achievements and milestones to date. It's only natural that he step up into the chief executive role."

Prior to joining Viewdle, Inc., Gil was a senior investment banker that held various positions in corporate finance and capital markets at the French investment bank Credit Agricole, with assignments in New York, Tokyo and Paris. His entrepreneurial expertise includes the co-founding of a boutique investment bank in Brazil that completed several large transactions in Latin America's telecom sector.

Gil is a Summa Cum Laude graduate from The University of Bordeaux in France with a B.S. in Mathematics, Physics and computer science; he holds a Master of Science degree in signal processing from the French graduate engineering school Supélec, a post-graduate degree in management from the Collège des Ingénieurs in Paris, France and an MBA from the Wharton School of Business, Philadelphia, USA (2003).

Viewdle is a multi-modal video search platform that combines technology from text, audio and video to deliver a semantically-accurate video search experience. Viewdle uniquely looks inside every frame to identify and deliver factual, contextually-relevant results at a level of granularity not possible with existing video search functionality, most notably through pioneering facial-recognition technology. Since Viewdle's launch as a TechCrunch40 presenter in September 2007, the company was named a "Best Technology Innovation/Achievement" Crunchies Award finalist, LIFT '08 presenting company, "2008 Start-up of the Year" by the Plugg European Start-Ups Rally and, most recently, received the LeWeb Gold Award for "Best European Start-up." Viewdle technology is currently used by Reuters.

About Viewdle, Inc. (http://www.viewdle.com)

Viewdle, Inc. revolutionizes video search by solving the inefficiencies inherent in using text-based metadata and other existing tools for indexing video. Viewdle Inc.'s core technology is the Viewdle Engine, a facial-recognition powered digital media platform for indexing, searching and monetizing video assets. The Viewdle engine fuses pioneering visual analysis technology along with other leading search techniques to go "inside the clip" and identify contextually-relevant appearances based on true video assets. Viewdle technology benefits customers in numerous industry segments, including: content producers and distributors; video advertising and monitoring companies; social networks; search engines; cable service providers; and video archival and stock houses. Viewdle is headquartered in Santa Monica, CA and Kiev, Ukraine. For more information visit www.viewdle.com.

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Contact Information Stephanie Wood

Viewdle

http://www.viewdle.com

1-310-878-4603



Trekaroo Launches New Site - Family Travel Will Never be the Same

Trekaroo Launches New Site - Family Travel Will Never be the Same

Trekaroo is the fun way to get the inside scoop on traveling with children. With thousands of kid-friendly activities and places to stay, Trekaroo is the resource for parents to find reviews, get tips, ask questions, and connect with like-minded travelers around the world. Trekaroo exists to be a place where families inspire and equip other families to travel and explore the world.

Palo Alto, CA (PRWEB) February 12, 2009 -- Trekaroo announces the launch of the first trip planning website that is designed specifically to help parents overcome the stress of traveling with kids. Trekaroo ( http://www.trekaroo.com ) takes intuitive tools and combines them with the power of a fast-growing, grassroots community of moms and dads. Now, any parent can join Trekaroo to revolutionize the way that families plan their trips.

Trekaroo is the brainchild of Brennan and LiLing Pang, fanatic travelers who were determined not to let parenthood stop their quest to see the world. When their eldest son was only 4 months old, they took him to the stunning ruins of Machu Picchu in Peru. But as they soon discovered, "Traveling around the world with a young child caused great anxiety," says LiLing Pang. "I wanted to find other parents who had been to Peru with their kids and absorb every ounce of wisdom I could from their experiences. But there weren't any resources to help me connect with the parents who had the answers."

That's when the 35-year-old Pangs decided to start Trekaroo. The colorful and fun site connects users to a community of families who have traveled to popular destinations all over the U.S., and soon around the world. Parents also have access to powerful search tools that allow them to discover tips and ideas based on their budget or their children's ages. But the site's biggest asset is clearly the capability to exchange information between parents who travel.

"I love the community aspect of Trekaroo," says Kelly Pywtorak, a Californian mother of two who recently used the site for her family's first big out-of-state vacation to Virginia. "Even though I don't personally know many people who have traveled to Virginia, I can go to Trekaroo and find families who have been there and get their recommendations. I can even ask them questions! There really is no other resource like it out there on the Internet."

Trekaroo also features high-quality content from the Fun with the Family series (Globe Pequot Press), travel bookings powered by Expedia/IAN, and access to 100,000+ home rental properties through its partnership with Vacapedia.com, one of the leading aggregators of vacation homes worldwide.

Trekaroo's long-term goal is to be the advocate for families when it comes to travel-related businesses. "The travel and hospitality industry often neglects the needs of families in order to serve its corporate clients," says Esther Lee, co-founder and CEO of Trekaroo. "US family travel represents a $60 billion market, and we are committed to giving those families a voice that will be heard by the industry." While seeing the world through a child's eyes is often as challenging as it is rewarding, Trekaroo aims to mitigate those challenges and to help families create great memories and even greater childhoods. "Traveling together as a family will never be the same," explains Lee.

For more information about Trekaroo or to schedule an interview with Mr. Pang, Ms. Pang or Ms. Lee, please contact Ms. Lee at 415.309.4467.

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Contact Information Esther Lee

Trekaroo

http://www.trekaroo.com

415-309-4467



Wednesday, February 11, 2009

Ipanema Technologies and RAD Data Communications Join Forces to Bring High-Margin Application-Aware Services to Existing IP and Ethernet VPNs

Ipanema Technologies and RAD Data Communications Join Forces to Bring High-Margin Application-Aware Services to Existing IP and Ethernet VPNs

Ipanema Technologies and RAD Data Communications Join Forces to Bring High-Margin Application-Aware Services to Existing IP and Ethernet VPNs. Co-Developing Joint System to Provide a Larger Universe of Enterprise Users with an Integrated VPN Optimization Solution and Quality of Experience Guarantees.

Paris, France (PRWEB) February 11, 2009 -- Ipanema Technologies, the leader in application traffic management systems for wide-area networks (WANs) and RAD Data Communications, the leading international manufacturer of intelligent access devices, today announced plans to co-develop a joint system for enhancing added value services in Layer 3 and Layer 2 VPNs while laying the foundation for future business services. This cooperative solution will be based on RAD's intelligent customer premises equipment (CPEs) and Ipanema's Autonomic Networking System (incorporating advanced application-awareness capabilities).

The joint product offering will pave the way for service providers to extend existing WAN optimization services to more IP VPN enterprise sites, as well as assure end-to-end application performance guarantees over increasingly popular Ethernet VPNs. The integration of these two best-of-breed components into a unified platform is also expected to deliver significant OpEx reduction gains for service providers.

"Building on RAD and Ipanema's respective market leadership, the R&D and commercial partnership will make end-to-end network control and optimization as well as Quality of Experience guarantees an affordable reality for deployment at all of the enterprise VPN's customer sites," explains Dr. Daniel Kofman, Chief Technology Officer (CTO) at RAD Data Communications. "Service providers will not only be able to roll out higher-margin, added value services for both IP and Ethernet services, but will also benefit from better management of their network resources," he adds. "Moreover, this unique solution will help usher in a new era of business process-centric (instead of network-centric) Business Aware VPN services, which are 'technology agnostic,' sparing end users from the network complexity and technological diversity of L3 and L2 network connectivity".

"This collaborative effort is of strategic importance for both Ipanema Technologies and RAD because it places our companies in the forefront of industry efforts to address the critical challenge of offering application based managed service capabilities for end-to-end network optimization, applications performance control and application SLAs," notes Thierry Grenot, CTO at Ipanema Technologies. "The partnership represents a natural evolution for our industry leading solutions for IP VPN, logically expanding their scope into a broader market and easily accelerating the deployment of highly affordable value-added services in the near- term."

The RAD-Ipanema system concept has already been validated by several of the world's leading tier 1 carriers and trials are now being scheduled for 2009. In addition, the companies are working closely with telecom operators and the managed service provider community to define what the business services of the future will be.

ABOUT RAD

Established in 1981, privately owned RAD Data Communications has achieved international recognition as a major manufacturer of high quality access equipment for data communications and telecommunications applications. These solutions serve the data and voice access requirements of service providers, incumbent and new carriers, and enterprise networks, by reducing infrastructure investment costs while boosting competitiveness and profitability. The company's installed base exceeds 10,000,000 units and includes more than 150 carriers and operators around the world. These customers are supported by 21 RAD offices and more than 300 channel partners in 164 countries.

RAD is a member of the RAD Group of companies, a world leader in networking and internetworking product solutions.

RAD Data Communications site: www.rad.com

ABOUT IPANEMA TECHNOLOGIES (www.ipanematech.com)

Ipanema develops next-generation solutions for application traffic management and WAN optimization which drastically improve the quality of user experience. Ipanema's Autonomic Networking System brings intelligence to the network, enabling enterprises to align the network with their business objectives dynamically. The Ipanema Autonomic Networking System is designed to manage up to very large enterprise Wide Area Networks (WAN). It empowers enterprises, telecom operators and network service providers to go Beyond the Network TM. With Ipanema's Autonomic Networking System, you can create repeatable and industrialized application-SLA based services that bring the best benefits with the lowest Total Cost of Ownership (TCO): intelligent visibility, intelligent optimization and intelligent acceleration. Ipanema is used extensively by many large telecom operators as well as by large multinationals across all market segments, including banking and finance, public sector, energy, pharmaceuticals, automobile, IT and so on. For more information, go to www.ipanematech.com.

To read more, visit our web site www.ipanematech.com

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Contact Information BEATRICE DURAND

IPANEMA TECHNOLOGIES

http://www.ipanematech.com

+33 1 55 52 15 37



Great Expectations: CFOs See SaaS as Critical and Core to Business Improvement

Great Expectations: CFOs See SaaS as Critical and Core to Business Improvement

Saugatuck Technology Releases First Finance-centric SaaS Executive Research Study

Westport, CT (PRWEB) February 11, 2009 -- CFOs and other senior Finance executives within all types and sizes of user firms expect to use Software-as-a-Service (SaaS) to improve their abilities to meet critical business goals, including Finance's abilities to play a more strategic role in business. In fact, Finance executives expect SaaS to enable improvement in all aspects of core and non-core Finance systems and operations.

This significant shift in the attitude and actions of senior Finance executives toward SaaS as strategic to business is a key aspect of Saugatuck Technology's newest research study on SaaS, titled "Great Expectations: SaaS Strategies in the Finance Organization," and released today via Saugatuck's web site at www.saugatech.com/561order.htm.

"Today, it is not just Sales and Human Resource departments taking advantage of SaaS. Finance organizations see SaaS as increasingly critical to their evolving business goals, and is increasingly investing in SaaS for both point financial processes as well as core systems of record," according to Saugatuck founder and CEO Bill McNee, one of the study's lead authors.

McNee's statement is borne out by the study's key findings, including the following:

* While starting from a much lower account penetration base than payroll, SaaS adoption within key financial functions and processes such as electronic billing, cash management, core financial accounting, tax management (both state and sales), budgeting, governance risk and compliance (GRC) and business intelligence (BI) will experience explosive growth of between 40 percent to more than 100 percent by the end of 2010.

* CFOs see SaaS as a way to bridge many of the "effectiveness gaps" that exist relative to how well current on-premise systems address their evolving mission and goals.

o The four business goals that CFOs believe SaaS can most improve the effectiveness of Finance include improving ROI, managing performance in the context of risk, reducing process inefficiencies, and optimizing business processes.

* SaaS is seen by CFOs not as a cross-Finance panacea, but as a means to enable better, more cost-effective operations.

* Finance executives see SaaS as a cost-effective means of getting their organizations out of software and systems management, and enabling them to focus more on their core competency - Finance.

The report presents data, analysis, and recommendations from two research programs, both of which included web surveys focusing on buyer requirements and demand (Saugatuck's 2008 annual SaaS web survey of business, finance and IT user executives' related to their SaaS and business strategies and activity; and a 2008 web survey of senior finance executives conducted by Saugatuck in partnership with Finance Executives International / FEI and the Finance Executives Research Foundation / FERF). Both research programs also included briefings with leading and emerging SaaS solution providers, and follow-up deep-dive interviews with survey participants.

In addition to the dozens of Research Alerts and Strategic Perspectives research deliverables that Saugatuck publishes each year focused on SaaS, this is the sixth major Research Report to be released in this topic area by Saugatuck since 2006. Previous studies include the following:

* Transition to SaaS: An ISV Cookbook ( SSR-545, 12-29-08, 26 pages)

Software-as-a-Service (SaaS) is increasingly considered "enterprise grade" by many IT buyers, and a viable choice to achieve reduced costs, improved service, and ongoing timely functional currency. As a result, many established independent software vendors (ISVs) are faced with strategic questions that will determine the future of their companies: Will buyers continue to purchase and deploy new perpetual licensed-based software? Should our company begin developing SaaS-based offerings? What is the best roadmap to follow to "SaaS-ify" my business?

* Different Wavelengths: SMBs, Change, and SaaS Adoption (SSR-510, 09-30-08, 22 pages)

Software-as-a-Service (SaaS) is often touted by SaaS providers and others as a key competitive advantage for small and mid-sized businesses (SMBs) worldwide. Unfortunately, SaaS providers' approaches and offerings too often fail to resonate with SMB executives. Saugatuck's new study of SMB SaaS acquisition, adoption, and management focuses on the business and technological challenges that are unique to smaller firms, and how these translate to business value for SMBs.

* Enterprise Ready, or Not - SaaS Enters the Mainstream (SSR-460, 07-10-08, 42 pages)

The explosive growth of software-as-a-service (SaaS) may be netted down to two core realities that will shape SaaS markets for years to come:

o Users want SaaS throughout the enterprise, whether their enterprises are ready for it or not; and

o SaaS is spreading throughout the enterprise, whether the vendors - or their offerings - are ready to support and deliver what users want, or not.

This 42-page study details the disruptive evolution, status, and future of SaaS within user enterprises, from basic applications to cloud-based computing - including the effects of these changes on vendor strategies, offerings, and business models.

* Three Waves of Change: SaaS Beyond the Tipping Point (SSR-342, 05-03-07, 34 pages)

In the span of less than a year, Software-as-a-Service (SaaS) went from point-solution curiosity to mission-critical applications for user enterprises. And the next wave of SaaS is already being absorbed by user enterprises as platforms for multiple, critical business applications and processes.

* SaaS 2.0: Software-as-a-Service as Next-Gen Business Platform (SSR-239, 04-26-06, 34 pages)

Saugatuck's 2006 SaaS Strategic Research Report shows that SaaS is at a fundamental "tipping point" between the current generation of software functionality delivered as a service (what Saugatuck calls SaaS 1.0), and the emerging generation of blended software, infrastructure, and business services arrayed across multiple usage and delivery platforms and business models (what Saugatuck calls SaaS 2.0).

About Saugatuck Technology

Saugatuck Technology Inc. provides market strategy consulting and subscription research services to senior executives, information technology vendors, and investors, combining strategy development, business planning, and market intelligence with first-hand research of executive technology buyer trends.

Founded in 1999, Saugatuck is headquartered in Westport, Connecticut (USA), with offices in Silicon Valley and in Germany. For more information, go to www.saugatech.com, or call +1.203.454.3900 in the US, or +49.6123.630285 in Germany. To request a briefing with our analysts, contact Chris MacGregor at chris.macgregor(at)saugatech.com.

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Contact Information CHRIS MACGREGOR

Saugatuck Technology Inc.

http://www.saugatech.com

1-203-454-3900



FooMojo Celebrates 1 Year Anniversary with Free Virtual Valentine's Gift Package For All FooPets Users

FooMojo Celebrates 1 Year Anniversary with Free Virtual Valentine's Gift Package For All FooPets Users

With newly released application features, FooPets owners can use special edition love-themed gift items to create custom rooms for their virtual pets and give virtual goods as gifts to friends

Redwood City, Calif. (Vocus) February 11, 2009 -- FooMojo, Inc (http://www.foomojo.com/)., creator of the world's most realistic and emotionally engaging virtual pets, today announced it will mark its 1 year anniversary on Feb. 14, 2009, by making a free, Valentine's Day Virtual Gift Package, available to all users. The FooPets Valentine's Day Package will include a love-themed background; a heart shaped oak tree; a pair of white doves; a red heart pet bed; and a vase of purple tulips. With newly released features in the FooPets (http://www.foopets.com/) application, owners can show love by designing a custom room especially for their pets using the package items or giving these special-edition items as Valentine's gifts to their favorite friends.

"When we initially released FooPets on Facebook last Valentine's Day, we didn't expect the overwhelmingly positive reaction to the puppies and the widespread global engagement in the application that continues today," said Dr. Ron Hornbaker, veterinarian, founder and chief executive officer of FooMojo. "Our user community has been extremely dedicated to making FooPets the best virtual pets application on the Internet. We wanted to spread the love to FooPets owners everywhere with some virtual gifts created just for them and take special care to make this occasion a fun milestone that truly honors their support."

With feature updates to the FooPets (http://www.foopets.com/) application released on an ongoing basis, FooMojo recently launched the new FooPets Designer, a feature that enables users to create custom rooms with virtual items purchased from the application's online store, called the FooMart. Once purchased, virtual goods such as backgrounds, pet beds, furniture and other accessories are placed in a personal inventory a FooPets owner can access. Using the FooDesigner feature, virtual items available in a personal inventory can be hand placed throughout a room to design the exact environment a FooPets owner wants to create for their puppy or kitten.

The FooMart is updated frequently with new virtual goods and accessories and owners are welcome to add items to their inventory whenever they would like. FooMojo will also offer FooPets owners, the new FooGift feature. With FooGift, users can give any item in their inventory to a friend as a gift. All items in the Valentine's Day Virtual Gift Package will be available in owners' inventories and can be used with either the FooDesigner or FooGift features beginning on Feb. 12, 2009.

FooPets (http://www.foopets.com/) are the world's most realistic and emotionally engaging virtual pets for users of all ages. Easy to recognize due to their lifelike appearance and behavior, FooPets take on their own individual lives and develop unique personalities. Once adopted, they need daily care and attention and rely on their owners for food, water, playtime and affection.

Availability and Pricing:

Many different breeds of FooPets puppies and kittens are now available for adoption on different locations across the Internet. For Facebook and MySpace users, FooPets can be adopted free-of-charge through the FooPets application. FooPets also can be adopted free-of-charge on the newly launched FooPets.com Web site. On iPhone and iPod touch, FooPets are available for $.99 from Apple's App Store or at http://www.itunes.com/appstore/. The FooPets Valentine's Day Virtual Gift Package will be available free to all users beginning on Feb. 12 through Feb. 15, 2009. Please visit http://www.foopets.com for additional information, detailed pricing and adoption instructions.

About FooMojo, Inc.:

FooMojo (http://www.foomojo.com/) is the creator of FooPets, the world's most realistic and emotionally engaging virtual pets. The 3D puppy and kitten FooPets are "real" in nearly every sense, growing, playing, learning tricks, developing personalities, and requiring regular feeding and care. Users of all ages can adopt a FooPet on Facebook, MySpace, and the FooPets.com (http://www.foopets.com/) Web site, with more locations coming soon.

Aimed at enriching the lives of real people and animals with engaging, educational game play, FooMojo was founded in 2007 by Dr. Ron Hornbaker, a veterinarian who believes the special bond between people and their pets could be recreated online. FooMojo's creative and development efforts are led by a talented group of web developers, along with artists and animators from the feature film and gaming industries. Most importantly, FooMojo is committed to supporting real pets in need, and through its non-profit FooPets Foundation, works with leading animal-related charities such as the ASPCA and The HSUS.

Located in Redwood City, Calif., FooMojo is backed by notable investors including Softbank Capital, Softbank Corp. Japan, Mike Maples, Jr., Ron Conway and Baseline Ventures. For more information, visit http://www.foomojo.com.

CONTACT:    

Lynne Cox

BlackBelt Strategies for FooMojo, Inc.

925-321-5285    

lynne (at) blackbelt-strategies (dot) com

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Contact Information Lynne Cox

BlackBelt Strategies for FooMojo, Inc.

http://www.foopets.com

925-321-5285